Presidential Papers, Doc#112 To Robert P. Skinner, 27 March 1953. In The Papers of Dwight David Eisenhower

Document #112; March 27, 1953
To Robert P. Skinner
Series: EM, WHCF, Official File 8-D-2

The Papers of Dwight David Eisenhower, Volume XIV - The Presidency: The Middle Way
Part I: Charting a New Course; January 1953 to April 1953
Chapter 2: "A number of misunderstandings": Party and International Struggles

 

Dear Ambassador Skinner:1 I am grateful to you for letting me have the benefit of your opinion on the Voice of America and the USIS activities abroad.2

May I, however, comment briefly on two of your points.

You mention that influential contact with the various governments is maintained solely by our diplomatic and consular representatives abroad. That is, of course, quite true. However, those European governments are in the final analysis only the spokesmen for their people--and if the people do not approve their official attitude toward the United States, they will soon make their displeasure felt. It is my feeling that a good Information Program would have a tremendous opportunity to do vitally essential work in moulding a favorable public opinion.3

My second point is really a continuation of this thought--and that is, that these efforts are not "ill-considered propaganda," but are in fact informational in the most normal and useful sense of the word. The only opportunity some people have to "behold the United States and judge for themselves" is by what they might read and hear through our own informational efforts.4

Having said the above, I must admit that this program as it exists today is far from perfect. We are all too obviously undergoing a period of adjustment and improvement. But my conviction is that the effort is worthwhile, and that a good informational arm of our government can be a useful servant to our diplomatic efforts.

Again, my thanks to you.5 Sincerely

1 Skinner, a career diplomat, had received a high-school education in Cincinnati, Ohio. Following a brief term as a newspaper editor in Massilon, Ohio, he had held a number of diplomatic posts, serving as Ambassador to Greece (1926-31), to Latvia, Lithuania, and Estonia (1931-33), and to Turkey (1933-36). He had retired in 1936. C. D. Jackson, the President's Special Assistant for Cold War Planning, drafted this letter for Eisenhower, who revised it before sending it out (Weaver to Marie [McCrum], Mar. 27, 1953, same file as document).

2 For background on the Voice of America (VOA) radio broadcasting program see no. 55. The U.S. Information Service (USIS) was the name given to the overseas offices of the U.S. International Information Administration (soon to become the U.S. Information Agency, or USIA [see no. 169]). In his letter of March 23 (same file as document), Skinner had urged Eisenhower to abandon the Voice of America and the USIS: "While we thus throw money away on chatterings in thirty foreign languages with no evidence as yet that they have produced any useful effect, we have also set up overseas . . . `libraries or information centers.'"

3 Skinner had said that the United States was "represented by your ambassadors, ministers and consuls; they, and they alone, maintain contact with the governments we should like to influence."

4 Skinner characterized the activities of the VOA and USIS as "ill-considered propaganda efforts which so far have produced only controversy." He said 150 years of letters from immigrants to families left behind in the Old World "constituted a far better propaganda than we can possibly devise."

5 There is no reply in WHCF.

Bibliographic reference to this document:
Eisenhower, Dwight D. To Robert P. Skinner, 27 March 1953. In The Papers of Dwight David Eisenhower, ed. L. Galambos and D. van Ee, doc. 112. World Wide Web facsimile by The Dwight D. Eisenhower Memorial Commission of the print edition; Baltimore, MD: The Johns Hopkins University Press, 1996, http://www.eisenhowermemorial.org/presidential-papers/first-term/documents/112.cfm

 


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